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Fact-Check & OSINT Review #10: How VRT exposed the fake AI authors at Elle magazine

Bram Vandendriessche and Tom Buytaert reveal the investigation into Ventures Media’s use of synthetic personas to write fashion news.

In the 10th edition of the SPOTLIGHT Fact-Check & OSINT Review, members of the European Broadcasting Union joined Maria Flannery of the Eurovision Social Newswire to showcase two powerful investigations driven by fact-checking and OSINT.

Bram Vandendriessche and Tom Buytaert from VRT NWS revealed that their team had exposed fashion giant Elle for publishing articles written partly or entirely by artificial intelligence.

Simon Krona and Henrik Sköld from SVT Verified explain how they used facial recognition and digital forensics to prove that an innocent man had been wrongly framed in the Liverpool hit-and-run earlier this year.


Upcoming Fact-Check & OSINT Reviews

  • September 25, 2025 - 11 CET

  • October 30, 2025 - 11 CET

  • November 27, 2025 - 11 CET

  • December 18, 2025 - 11 CET

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If you would like to participate as a speaker in an upcoming Fact-Check & OSINT Review, please email bowler@ebu.ch.


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